‘When he turned two we had party hats and cake’: how dogs became the new babies

One in three UK postcodes now has more dogs than children. Meet the Dinkwads (dual income, no kids, with a dog). Plus Tim Dowling’s guide to the best breeds for Dinkwads

Bryan Bell was at home when his one-year-old Patti collapsed, shaking like a leaf in a gale-force tornado. She was having a fit. Bell’s husband, John, was out of the house and he didn’t know what to do. “It was quite a traumatic experience because I didn’t know what was happening,” the 40-year-old PR recalls. Eventually, Patti’s fit subsided and the couple soon found a diagnosis from her doctor: their miniature dachshund had epilepsy. “She’s all medicated now, so it’s under control. But when it happens, you feel like: ‘Is this going to be the fit that’s too much for her little head?’”

Medical scares, behaviour issues and a tendency to eat you out of house and home – many dog owners will tell you that getting a four-legged friend bears more than a few similarities to having a young child. But as birthrates plummet across the world, a curious inverse trend has emerged: couples are getting dogs. Lots and lots of couples, in fact. They’re called Dinkwads (dual income, no kids, with a dog) and their numbers are growing. With one in three postcodes in England home to more dogs than children, you are now more likely to hear the howl of a basset hound than the sound of kids playing. If you counted up all the estimated 13 million dogs in the UK, from pint-sized chihuahuas to lolloping great danes, you’d only be two million short of the total number of children. And unlike the human birthrate – which in Britain hit a record low in 2024 – the number of dogs only looks set to increase.